Different beat

An automated solution for video resolution editing

Our team has been working in the video industry for 10+ years. Through our own work experience noticed that there is a huge inefficiency in the workflow of exporting many different resolutions and formats.

Prototype

Team

Marten Merila - CEO / Sales

Aleks Tammiksaar - Developer

Gert Tali - Product Designer / UX

Different Beat OÜ

2023

My role

I am the main designer for this project.

My responsibilities included: creating user flows, prototyping and testing the app.

Design Process

The problem

We noticed that video editors face a problem- exporting many different resolutions of content for different displays and social media platforms. This is a tedious process which is labour and time intensive for the editors. It is a time-consuming, low-yield task with minimal return on investment. Currently there is no existing tool to automate, streamline, or optimise the process of adapting videos to different resolutions.

Solution

Our solution is a web based platform, where you can upload all of the needed assets for a complete video clip - CVI, font, media.

We are targeting a cost reduction for end users of approximately 30% compared to current manual editing, while significantly improving output speed and efficiency.

Our end goal is to use AI for the rendering process, but the development for this will probably take about 3-10 years. At the moment we are using freelancers to do this manually.

We are currently in early stages of development abd we are part of the Tehnopol AI accelerator programme.

Our solution is a web based platform, where you can upload all of the needed assets for a complete video clip - CVI, font, media.

We are targeting a cost reduction for end users of approximately 30% compared to current manual editing, while significantly improving output speed and efficiency.

Our end goal is to use AI for the rendering process, but the development for this will probably take about 3-10 years. At the moment we are using freelancers to do this manually.

We are currently in early stages of development abd we are part of the Tehnopol AI accelerator programme.